Privacy Policy
Last Updated: 23 February 2026
1. Introduction
SaaSNav (“we”, “us”, or “our”) operates saasnav.io, a UK-based website that provides independent reviews, comparisons and educational content about software-as-a-service (SaaS) tools.
This Privacy Policy explains how we collect, use, store and share personal data when you visit our website, interact with our content, or contact us. It also explains your rights under UK data protection law. We are committed to being transparent, fair and responsible with your personal data.
2. Who We Are (Data Controller)
For the purposes of UK data protection law, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, we are the “data controller” of the personal data we collect.
- Website name: SaaSNav
- Website URL: saasnav.io
- Privacy email: david@saasnav.io
This means we decide how and why your personal data is used, and we are responsible for looking after it in line with applicable law.
3. Information We Collect
We collect and process different types of information depending on how you interact with our website.
3.1 Personal data you provide
- Name and Email address
- Any information included in messages or support requests
- Marketing preferences
3.2 Technical & Usage data
We automatically collect technical data such as IP address, browser type, device information, and pages visited.
We use Google Analytics, a web analytics service provided by Google LLC, to analyse website traffic and user behaviour. Google Analytics helps us understand how visitors use our site so we can improve performance and content quality.
Where possible, IP addresses are anonymised before processing.
4. How We Collect Information
We collect information you provide directly through forms and emails, as well as automatically via cookies, analytics tools, and affiliate tracking technologies when you interact with our website.
5. How We Use Your Information
- To respond to enquiries and maintain our website
- To analyse usage to improve layout and content
- To attribute affiliate commissions and track partner sign-ups
- To send marketing updates (with your consent)
- To comply with legal obligations
6. Legal Basis for Processing (UK GDPR)
We rely on Consent (for marketing and cookies), Legitimate Interests (for business performance and security), Contractual Necessity, and Legal Obligations to process your data under the UK GDPR.
7. Cookies & Tracking Technologies
We use essential, analytics, and affiliate tracking cookies to improve our site and fund our work. You can change or withdraw your cookie consent at any time via the cookie banner or browser settings. We use cookies and analytics tools, including Google Analytics, to understand how visitors interact with our website. Non-essential cookies are only activated with your consent via our cookie banner.
8. Affiliate Disclosure Transparency
Our website contains affiliate links. If you purchase through these links, we may earn a commission at no extra cost to you. Affiliate commissions help fund our independent testing and editorial content while keeping access free for readers.
9. Third-Party Services
We work with trusted third-party providers for hosting, analytics, and service delivery. These providers process data on our behalf according to our instructions. Third-party sites linked from our pages have their own privacy policies.
10. Data Sharing
We do not sell your personal data. We only share it with helpdesk or infrastructure providers, professional advisers, or regulators where legally required or necessary to protect our operations.
11. International Data Transfers
Where personal data is transferred outside the UK/EEA, we ensure it is protected through UK-government adequacy regulations or Standard Contractual Clauses (SCCs) as required by law. Some service providers may operate outside the UK/EEA (e.g., US-based analytics or hosting providers).
12. Data Retention
We keep personal data only for as long as necessary for the purposes outlined in this Policy or to meet legal, tax, or accounting obligations. After this period, data is securely deleted or anonymised. For example, contact enquiries may be retained for administrative follow-up, while analytics data is retained according to platform settings.
13. Your Data Protection Rights
- Right of access and rectification
- Right to erasure and restriction
- Right to object to processing and direct marketing
- Right to complain to the Information Commissioner’s Office (ICO)
- Right to Data Portability
- Right to Restrict Processing
14. Data Security
We use HTTPS encryption and strong organisational measures to protect your personal data. While no online service is completely secure, we regularly review our measures to protect your data in line with industry standards.
15. Changes to This Policy
We update this Privacy Policy periodically to reflect changes in law or our services. We encourage you to review it regularly to stay informed about how we protect your information at saasnav.io.